Retail product sales are one of the most overlooked revenue streams in barbershops. The margin is high, the products are already in the shop, and the clients are already asking what to use at home. Here is how to turn that into consistent income.
Retail product sales at a barbershop are one of the highest-margin revenue streams available, but most barbershops sell very little because the approach is wrong. This guide covers what to stock, how to recommend it, and how to build retail into the service experience.
Most barbershops earn significantly less per client than they could because upsells are not offered systematically. This guide covers the add-on services that increase average ticket and the right way to offer them without feeling pushy.
Most barbershops underprice and raise rates too rarely. This guide covers how to calculate a correct service price, when to raise rates, and how to handle the client conversation when you do.